Animal City – Pet Store in Morocco

Project Overview

Animal City, a renowned pet store in Morocco, aimed to enhance its online presence and attract more customers through its website. They wanted to increase visibility in search engine results, especially for high-volume French keywords related to pet products and services.

Client Background

Animal City has been serving pet owners in Morocco for over a decade, offering a wide range of pet supplies and services. With a physical presence in multiple cities, they sought to expand their reach and connect with a broader audience through their website.


 Limited Online Visibility: Animal City’s website struggled to rank well in search engine results, limiting their online exposure.
Competitive Niche: The pet store industry is highly competitive, making it challenging to stand out.

Our Approach

Our web agency adopted a comprehensive approach to address Animal City’s challenges:

Website Redesign: We redesigned Animal City’s website with a focus on user-friendly design, easy navigation, and mobile responsiveness.
SEO Optimization:We conducted in-depth keyword research and implemented on-page and off-page SEO strategies to improve their search engine rankings.
Content Strategy: Engaging and informative content, including articles on pet care, product reviews, and guides, was created to attract and retain visitors.
Link Building: We established high-quality backlinks to enhance the website’s authority and credibility.


The outcomes of our collaboration were remarkable:

Animal City’s website now ranks on the first page of Google and other search engines for high-volume French keywords related to pet products.
Organic traffic to the website increased by 150% in six months.
Customer engagement and interactions with the website significantly improved.

Technologies Used

– Content Management System (CMS)
– SEO tools and analytics platforms

As a web agency specializing in web design and SEO, we are committed to helping businesses like Animal City reach their full online potential. Our experience and expertise in the pet store industry make us the ideal partner for similar projects.

In addition to web design and SEO, our agency offers a wide range of services to strengthen your online presence, including content marketing, social media management, and online advertising.


Animal City


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